What Works?

A session at Digital Shoreditch Festival 2012

  • Stuart Battersby
  • Audrey Bowerman
  • Matthew Clark

Tuesday 22nd May, 2012

5:15pm to 6:15pm (GMT)

Successful collaboration between business and universities

Technology hubs gain enormous benefits from effective engagement between Universities and Companies; Stanford University in Silicon Valley, Cambridge University in Silicon Fen. Shoreditch has world-class research institutions on its doorstep – how can we enable the exchange of expertise, resources and ideas that will help drive Tech City, London and the UK to the next level in digital innovation?

Part of the success of the Tech City ecosystem is the ability to build relationships with other SMEs and entrepreneurs because of proximity. Stronger relations with investors, government and big business have taken shape as the talent and innovation in the cluster has been recognised. But, what about established institutions on your doorstop and beyond?

Collaboration between universities and SMEs has often flown under the radar. So, what works? How do successful collaborations between local businesses and universities happen? What new forms of partnership can we develop?

The final INNOVATE session, chaired by Kam Star of Playgen and Digital Shoreditch, will answer these questions.

About the speakers

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Dave Grayson

Head of UX, Fluent Interaction

Dave heads up the research side of Fluent Interaction, a UX design agency in central London. Dave did his PhD in Human Computer Interaction, sponsored by NCR, at the University of Glasgow before moving to work within the HCI team at the University of York. For the last 6 years Dave has gets involved in all types of user research for Fluent, working with clients in both the public and private sector. He is continually attempting to understand how best to gather insights that are both reliable and valid in a way that is practical and pragmatic for real world organisations.

Twitter: @Dave_Fluent

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Kam Star

Chief Play Officer, PlayGen

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Stuart Battersby

co-founder at Chatterbox Analytics

Stuart, co-founder at Chatterbox Analytics, holds a PhD in Human Interaction and has a background in Computer Science. He has been analysing conversation data and working with the social web for the past 5 years.

Chatterbox are developing a conversation platform which enables brands and corporations to identify and engage with their community of consumers in online interactive media such as Twitter and Facebook. Powered by recent research emerging from Queen Mary University of London, we enable corporations to find and support brand advocates and manage their brand reputation. We do this by applying high grade conversation analytics to large quantities of social data in order to extract the core users who drive brand conversation and opinion.

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Jo Kotas

Founder, The Meme Partnership

Jo Kotas and Alex Stevens are founders of The Meme Partnership, a socially focussed creative enterprise merging public art with contemporary campaign initiative. Jo has been managing director of Bunch, an associate lecturer at the University of the Arts and a BBC motion designer/director. The Meme Partnership is responsible for Smile for London, whose mission is to bring the talent, creativity and culture of London to the digital screens on the underground.

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Mark Levy

Mark Levy works at Last.fm where he leads the team responsible for recommendation and radio playlisting

Mark Levy works at Last.fm where he leads the team responsible for recommendation and radio playlisting. He was previously a researcher at the Centre for Digital Music, Queen Mary, University of London, and continues to work closely with the research community.

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Audrey Bowerman

Transport for London

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Matthew Clark

Matthew Clark is founding partner and Creative Director of United Visual Artists (UVA).

Established in 2003, United Visual Artists are an art and design practice based in London. UVA produce work at the intersection of sculpture, architecture, live performance, moving image and digital installation.

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Dave Cox

Lean Mean Fighting Machine

Dave Cox is Technical Partner at Lean Mean fighting Machine, a London based digital advertising agency. His past includes Cognitive Science, music and software development. He currently works across varied disciplines and aims to promote the creative use of technology within his company.

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6 attendees

  • David Cox
  • Dave Grayson
  • Mark Levy
  • Jo Kotas
  • Peter Treacher
  • Kam Star

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Time 5:15pm6:15pm GMT

Date Tue 22nd May 2012

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