•  

The Social Future of the Book: Creating conversation and community in and around the book

A session at Digital Book World 2012

  • Sol Rosenberg
  • Travis Alber

Tuesday 24th January, 2012

2:30pm to 3:20pm (EST)

In these days when you’re just not in the game if you don’t have a Facebook page and a Twitter feed, every publisher and author is supposed to be a marketer creating their own followings. New opportunities to connect with readers and add social elements to books crop up every day. What works best? And how do publishers best navigate the opportunities to both build their own marketing capability and support authors in building theirs? A panel of publishers and social marketing tool-creators will share their experiences to help us all to a better understanding of what efforts are worth the trouble, what tools and services exist to make it simpler, and what’s a waste of time.

About the speakers

This person is speaking at this event.
Adam Salomone

Associate Publisher at The Harvard Common Press, foodie, reader, and lover of all things digital bio from Twitter

This person is speaking at this event.
Sol Rosenberg
This person is speaking at this event.
Travis Alber
This person is speaking at this event.
Sanj Kharbanda

digital geek, book nerd, gadget freak, VP Digital Strategy for a media company bio from Twitter

Sign in to add slides, notes or videos to this session

Tell your friends!

When

Time 2:30pm3:20pm EST

Date Tue 24th January 2012

Short URL

lanyrd.com/smzfh

View the schedule

Share

See something wrong?

Report an issue with this session