Breaking out of the Box: New channels for your content

A session at Digital Book World 2012

  • Christopher Kenneally
  • Bob Nelson
  • Tom Turvey
  • Phil Ollila

Wednesday 25th January, 2012

11:30am to 12:20pm (EST)

Bookstore shelf space is declining, but new opportunities for publishing sales are emerging. Baker & Taylor is using its Blio platform and its ability to deliver print to create print-and-digital sales opportunities with specialty retailers and mass merchants. Ingram has created a new service called Global Connect which can deliver a publisher’s content by ebook or print locally delivered on demand across the globe. Google has an ebook program that is lining up independent bookstores to sell them, which they haven’t been able to do before. And F+W Media has opened its proprietary vertical channels to books from all publishers, creating a new sales outlet for their competitors. We’ll assemble these companies to talk about what they’re doing and the new sales opportunities they’re creating for publishers across the industry.

About the speakers

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sara domville
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Christopher Kenneally
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Bob Nelson
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Tom Turvey
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Phil Ollila

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Time 11:30am12:20pm EST

Date Wed 25th January 2012

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