Wednesday 25th January, 2012
3:30pm to 3:45pm
For the third year in a row, Verso will present updated results of its survey on book-buying behavior and trends. The survey will probe both brick-and-mortar and online buying preferences; the effectiveness of various forms of marketing and promotion in both environments; and hot-button topics such as e-book pricing, online piracy, and the role of social media in selling books.
Crossing the wires between the book biz, advertising, poetry, education, soccer, and and... bio from Twitter
Ex-CEO Perseus Books; Director Verso Digital and Publishing Entrepreneur at large bio from Twitter
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