Sessions at Future Insights Live 2012 about Social on Friday 4th May

While current smartphones have made it easy for us to communicate with each other, the focus on apps has diluted the channels through which we communicate, complicating how we connect. What if we think about communications, taking photos, and using location services from the ground up to be social? How can we help people share and tell their stories better if we designed our apps with social in mind first? In this session, we will demo how we can make the current generation of smartphones be social by default. As mobile platforms remain fragmented, building out great native experiences that behave this way will get harder. This talk will also go over practical approaches on how to create these experiences that we are anticipating, as well as how mobile apps and experiences will change as cars, TVs and other objects in your life become connected devices.

While current smartphones have made it easy for us to communicate with each other, the focus on apps has diluted the channels through which we communicate, complicating how we connect. What if we think about communications, taking photos, and using location services from the ground up to be social? How can we help people share and tell their stories better if we designed our apps with social in mind first? In this session, we will demo how we can make the current generation of smartphones be social by default. As mobile platforms remain fragmented, building out great native experiences that behave this way will get harder. This talk will also go over practical approaches on how to create these experiences that we are anticipating, as well as how mobile apps and experiences will change as cars, TVs and other objects in your life become connected devices.