Inform to Inspire: Perfecting Your Creative Workflow

A session at The Future of Web Design London 2012

Tuesday 15th May, 2012

12:00pm to 12:40pm (GMT)

We've often been taught to "go for a walk" when we are stuck for inspiration, or to let our ideas "incubate". However, there is a fine line between ruminating and thinking in a vacuum. Sharing a few practical tools in her user experience strategy toolbox, Steph will introduce some simple but powerful techniques to help you unpack the design problem you are trying to solve, and show how user research can inspire relevant ideas. Whether you're building a web or mobile app, thinking about a new product or planning a new business venture - this session will empower you with tools that you can use right away.

About the speaker

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Stephanie Troeth

Strategist & Researcher. Formerly Head of Research @Clearleft. Podcast addict, slow food aficionada. Usually found under an avalanche of Post-Its. bio from Twitter

Steph is a user experience strategist who loves maturing ideas and making things real. She has worn many hats, including a product lead for a startup in digital publishing and a studio director at a digital agency. She is also known for her grassroots contributions to best web practices through the Web Standards Project and the W3C. Well-travelled and living on her fourth island, she speaks several flavours of English, a few languages, and possesses an indecipherable accent.

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Time 12:00pm12:40pm GMT

Date Tue 15th May 2012

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