Monday 5th March, 2012
3:35pm to 4:00pm
Asia is a tantalizing, yet elusive market for western game companies to reach. We are titillated by tales of online mobile or social games making millions of dollars per month in China, Korea, or Japan, yet success stories of western companies entering Asia are rare. Attend this talk to survey the key Asian markets, review the mobile or social platforms that matter, learn how they differ from similar platforms in the west, and receive tips on how western game developers can tap into each.
TAKEAWAY: A survey of key Asian mobile or social markets and tips on how western game developers can tap into each.
4:30pm Girls Gone Styled: A Sorority Life on Facebook Introspective by Martha Sapeta
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