Wednesday 3rd October, 2012
10:20am to 11:10am
Apple's iPhone SDK has proven the largest disruption to software development since the Web, sparking the creation in a few short years of the largest medium for consumer engagement in the world, eclipsing even movies and television. The Web, once destined to be the industry's dominant app platform, now has an uncertain future in mobile at a time when mobile is disrupting the entire PC industry. Is the Web destined to reclaim its former glory, or will app popularity continue its explosive growth? Join Ben and Dion as they discuss the web vs. app conflict in the context of the present and the post-PC era beyond.
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