Monday 8th October, 2012
8:30am to 9:15am
Sharing is nice. We’ve known that since kindergarten, right? Yet why are so many things still siloed in higher ed?
Generating fresh content and sharing accurate, up-to-date information is pivotal to a college website’s success, and sharing said content through social media and other marketing channels is equally important.
In this session, Donna will show you how to share content and coordinate story ideas and information across campus—and give tips on motivating others to get in the habit of sharing.
Also, she will show you examples of how she and her colleagues at Elizabethtown College use features from within their CMS to create and manage sharable content—from a single figure like tuition to page content and forms—which makes everyone’s lives easier.
#HigherEd web marketing/social media, @etowncollege; Founder, @hippocampusmag. Big imagination. Love puns, craft beer, cheese & the 80s. Tweets are my own.
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