Monday 8th October, 2012
4:15pm to 5:00pm
We all want to make our websites more engaging right? Much of the time it is easier said than done. In this presentation we will talk about how Western Kentucky University has approached the online visitor experience and specifically how their virtual tour plays a crucial role in that process through their partnership with nuCloud.Along with giving this specific case study, you will also receive all the information that you need to prepare for a virtual tour project. Specifically we will be sharing and discussing lots of relevant data that has come out around the value of a virtual tour to a university for recruitment reasons. We will also teach you how to prepare an ROI analysis to build a case for doing a virtual tour project. Finally we will discuss some of the biggest pitfalls that you should avoid when developing your virtual tour or interactive map of campus.
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