Flash Mob, Schmash Mob: Building a CONSISTENT and Effective Web Video Strategy

A session at HighEdWeb 2012

  • Alex Winkfield
  • Melissa Schultz

Tuesday 9th October, 2012

4:00pm to 5:30pm (CST)

So you aren't Harvard. You don't get celebrities like Conan O'Brian to speak at your commencement and then get to post the video to YouTube. How do you get your videos viewed? We've spent the last two years honing our video marketing skills and strategies and would like to share what we've learned. We will cover the basics of video production and planning, and help identify key areas for marketing your Oscar-worthy work. More importantly, we'll discuss why video marketing is so important for the higher ed market and how to harness its story-telling power. With a healthy dose of sass thrown in for good measure.

About the speakers

This person is speaking at this event.
Alex Winkfield
This person is speaking at this event.
Melissa Schultz

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Time 4:00pm5:30pm CST

Date Tue 9th October 2012

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