Wireframing for Fun and Profit

A session at HOW Interactive Design Conference East 2012

Friday 28th September, 2012

4:00pm to 4:30pm (EST)

In web design, like print design, it takes a while to develop an effective creative process—hours of pushing pixels and creating idealized designs (that the client doesn’t sign off on), making revisions, racking up hours, making more revisions. But eventually, you’ll learn how to make it all work.

That’s the story Troy Lachance will share in this session: lessons from deep in the trenches, hard-earned bits of wisdom forged from a range of disastrous mistakes in process and execution. Teaching from his—and others’—mistakes and successes, he’ll help you firm up your own web design process, from nailing down the structure, to addressing content, navigation and hierarchy, to starting the actual design. You’ll learn how to
* build a discovery process to learn what the client wants, what they like and what they hate
* stage deliverables to silo conversations, get sign-off and keep the project moving
* create wireframes that get done on time (and make the clients are happy)

About the speaker

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Troy Lachance

Principal, design director @bluecadet bio from Twitter

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Time 4:00pm4:30pm EST

Date Fri 28th September 2012

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