Information Architecture: Theory and Practice

A session at IA Summit 2012

Wednesday 21st March, 2012

9:00am to 5:00pm (CST)

Information architecture is all about organising information and providing methods for people to find and use it, usually via navigation. It relates primarily to websites, web applications, intranets, file and document management systems.

The workshop
This full day workshop will provide you with a thorough overview and understanding of information architecture theory & practice. It will cover a wide range of IA issues, including an understanding of how it fits into a project, fundamental skills & knowledge required for IA work and current IA issues. It will be theoretical and practical and allow you to immediately apply ideas to your projects.

During the workshop, you’ll learn:

What information architecture is and how it relates to other user experience disciplines
Core IA techniques – analysing content, conducting user research, card sorting and more
Core IA theories – classification, categorisation, metadata & labelling
IA patterns – structures for different types of sites
Designing navigation & page layouts
Putting it together in an IA project
Current issues in IA
At the end of the workshop, you will understand:

How to design sites that help users find what they want
What organisational scheme or schemes are best for your content
How to conduct user research that helps develop your information architecture
How to conduct a card sorting exercise
How core IA theories, such as metadata, classification, and categorisation affect your site’s success
How to conduct a content analysis and develop a solid IA structure
How to design effective navigation and page layouts
The workshop will combine discussion, questions and hands-on activities. Extensive notes and resources will be provided for further personal exploration.

About the speaker

This person is speaking at this event.
Donna Spencer

Information architect, UX chick, conference organiser, motorbike tourer, writer and yogi. bio from Twitter

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Time 9:00am5:00pm CST

Date Wed 21st March 2012

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Books by speaker

  • A Practical Guide to Information Architecture (Practical Guide Series)
  • Card Sorting

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