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by Ravi Shankar
Social networking and mobile computing impact almost every organization. Many businesses are changing the ways they interact with customers, develop and market their products and services and manage business processes because of social and mobility requirements.
The challenges lie not only in understanding the context, relationships and influences with locational data, but also tackling information flow and linkages. To meet this evolving need for social and mobile computing, it is crucial for an organization to plan for a new paradigm - from data computing to data integration.
Join parallel data processing experts from Vertica, A HP company and Ravi Shankar of Informatica to learn:
• Why organizations are so excited about social and mobile data
• How you need to shift your mindset to develop analytics such as social graphs and link analysis
• How to change your data processing and management approach to be successful
• Success stories you can share
22nd May 2012