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"Innovation that does not align with company strategy and does not provide it a distinctive position in the market has little value from a strategic perspective."
Today's businesses are under constant pressure to innovate and stay relevant to their customer or lose their market share to other competitors.
In this presentation I will be looking to answer the following three questions about how businesses can organise for innovation:
- How to organise to innovate within the scope of existing businesses?
- How to organise to radically innovate beyond the scope of existing businesses into new markets?
- How to go about implementing an Innovation Governance Process to achieve business objectives?
27th July 2012