Leaders in Marketing schedule

Thursday 18th October 2012

• Branding

  Are you maximizing your brand presence? How to build your brand Brand using Social Media channels.

  On Thursday 18th October

• Digital Marketing

  What does Digital marketing mean for your company? How much are you tapping into SEO?
  Industry best practices.

  On Thursday 18th October

• Distribution channels

  Affiliate programs. Alternatives or innovative channels to market. How do you monetize your current database?

  On Thursday 18th October

• Marketing ROI

  What are the Metrics to measure ROI in Marketing? Benchmarks in CEE. Building market-driven teams: what are the costs?

  On Thursday 18th October

• Segmentation

  Are you customer centric? Case studies of segmentation in action. Marketing tactics for B2B. Best practices for targeting Small Business and SOHO.

  On Thursday 18th October

• Social Media

  How do you transition from traditional Marketing communications to Social media? How do you structure your Social Media department? How much Social Media presence is really required?

  On Thursday 18th October