Monday 13th February, 2012
9:00am to 10:00am
80% of mobile apps are used only once, then abandoned. Why is that? And how can you prevent it from happening? In this session, Jeff Haynie will reveal the 4 key elements required to create successful mobile applications that transform customer relationships: increasing reach, deepening engagement, driving loyalty and expanding monetization. Discussions of world's largest brands, such as NBC and Kellogg's, have "cracked the code" creating world-class customer experiences.
ceo of appcelerator, angel investor, open source developer, #titanium lover, father of 3 children and married to wonderful wife bio from Twitter
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