Monday 27th February, 2012
12:30pm to 3:00pm
The rapid growth of mobile messaging services has created a perfect environment for fraud and ID theft. The impact of this on the mobile ecosystem has the potential to be severe. The GSMA has been working with members and security experts to develop methods and tools to control spam via the GSMA Spam Reporting Service. Come learn how spammers are eroding consumer confidence in the messaging channel and what Operators, Regulators, Mobile Marketers and the GSMA are doing to keep them out of the mobile industry.
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