Thursday 1st March, 2012
11:30am to 1:00pm
A wide range of mobile payment products and services have been rolled-out globally to date, largely focused on the purchase of digital goods and services. The mobile payments market is expected to reach $670 billion by 2015, according to Juniper Research, and the scope of mobile payments is broadening outside of digital goods and services. In light of the expected growth in mobile payments, service providers continue to look for new ways to innovate and utilise technology to execute payment transactions and deliver an improved user experience.
Virtual cards enabling online payments, virtual currencies and credit card readers are just some examples of technology innovations in mobile payments. However, delivering innovative mobile payment services is not just about the underlying technology; a streamlined value chain and a customer-focused go-to-market strategy are also critical factors in delivering successful mobile payment services and gaining competitive advantage.
This session will explore the latest innovations in mobile payments. It will also address the challenges for the ecosystem as well as the critical success factors in delivering innovative services in the highly-competitive mobile payments space.
CEO & Co-Founder, Payfone
2:30pm Mobile Money: Emerging Markets - Where are the Opportunities for Mobile Money? by Jawahar Kanjilal, Isaac Nsereko, Jean-Marie Letort, Andy Chong and Maarten Boute
Sign in to add slides, notes or videos to this session