Wednesday 29th February, 2012
1:45pm to 3:15pm
Brazil, Russia, India, China and South Africa, a group of big emerging markets regularly grouped together under the acronym “BRICS”, are amongst the top five global mobile markets with nearly 45% of the world’s subscribers in total. Obviously, the biggest contributors for such massive numbers are China and India with nearly one billion subscribers each, but proportionalities aside, these five markets have been, at least for the last few years, the biggest growth drivers in their respective regions for global vendors and mobile operating groups.However, it is not easy for mobile operators to thrive in these markets. Complicated and heavy taxation coupled with slow regulation hinders innovation. Low average national income is a natural barrier to increasing ARPU and to offering value added services. High growth in prepaid markets still keeps operators too busy to invest in services designed to adjacent verticals such as financial services, automotive and healthcare.This session will examine how key industry players in such diverse countries are managing to drive growth, cope with a demanding and ever-expanding subscriber base and promote the next wave of innovation.
Chief Representative Officer & Head, Telenor India
VP of Engineering, Baidu
CFO, Cell C
VAS & International Roaming Director, America Movil
Sign in to add slides, notes or videos to this session