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Bringing objects to life at the intersection of the physical and the digital

A session at Reasons to be Creative

We live in a time when our everyday products have just begun to become enchanted. Even objects as seemingly mundane as coffee makers and toothbrushes can sing, glow, buzz and pose in ways that make us smile, gasp, get annoyed, or otherwise feel the temptation to relate to them with emotion, as if they are somehow alive.

Well-designed, animated objects have the potential to tug at our heartstrings, making us feel connected, engaged and, ultimately, understood. In this talk, Carla will share a range of case studies including products, interactive installations and digital experiences that use dynamic behaviors to give objects personality and build an emotional connection with the people who use them.

About the speaker

This person is speaking at this event.
Carla Diana

Design at the intersection of objects and information. Making, tinkering and creative technology. Founder of http://www.smartinteractionlab.com @smartdesign bio from Twitter

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www.reasonstobecreative.com

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