The Tools of the Trade for Paid Search

A session at SES Conference

Tuesday 20th March, 2012

1:15pm to 2:15pm (EST)

The competition is fierce in paid search! From small in-house accounts to accounts with millions of keywords, it's the new advances in SEM technology that could make the difference between success and failure. There are tools you could be using right now to help double your conversions, lower your costs, and save your team hours of time every week. In this panel top paid-search-tool experts will showcase the very latest in:

Bid management
Campaign workflow efficiencies
Predicting what the future holds for the industry

About the speakers

This person is speaking at this event.
Marc Poirier

Founder and CMO at Acquisio, search engine marketing expert with academic background in cognitive science (Ph.D.). Hobbies include fishing and boxing. bio from Twitter

This person is speaking at this event.

Fang Digital Marketing is a strategic consulting firm specializing in internet marketing. Paid search, SEO, social, display, affiliate, and mobile is our game. bio from Twitter

This person is speaking at this event.

Sign in to add slides, notes or videos to this session

Tell your friends!


Time 1:15pm2:15pm EST

Date Tue 20th March 2012

Short URL


Official event site


View the schedule


See something wrong?

Report an issue with this session