Add an eventSessions at Social Media Week London 2012 matching your filters
Thursday 16th February 2012
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"Making Social Part of Your DNA" - Conference
by Neville Hobson, Mat Morrison, Gianni Catalfamo, Martin Thomas, Robin Grant, Andy Bargery, JP Rangaswami, Kerry Bridge, Tweetminster, Emma Roffey, Jake Steadman and Fergus Boyd
Social Media is moving into a new phase. Many companies have for some time been using the likes of twitter and facebook for communication campaigns and collaboration initiatives. Brands have built up fans and followers and are adept at getting messages out, but can they prove a return on investment. Meanwhile CIOs and COOs are grappling with how social tools are best used for creating organisational performance. SMEs too have quickly adopted a variety of social tools, but there are still lessons to be learned for optimisation
Social is a way of life now, and it needs to truly get under your skin if you want to get the best from it.