Using Social to go Global supported by Open to Export

A session at Social Media Week London Sep 2012

Monday 24th September, 2012

10:00am to 2:00pm (GMT)

Want to take your business global? Find out how how to use social media, online communities and collaborative tools can help build your company’s international business.

Opening with a spot of networking over coffee, we’ll discover Open to Export, the exciting new service from UK Trade & Investment and Yell, which help small fast-growing firms find the answers they need to develop their global potential.

Hear from a range of firms from large corporates to startups who have leveraged the opportunities provided by the technology to ‘go global’. Find out what hurdles they had to overcome, what worked, what didn’t and quiz them on their plans for the future.

Joined by country-sector experts from UKTI and a leading law firm, there’ll be a chance to quiz the experts on the USA and other fast-growing countries and to expore Open to Export, which provides a platform to bring these communities and knowledge together.

With an informal networking lunch to round off the session, there’ll be time to mingle, network and chat informally with the speakers and delegates.


10:00am - Registration & coffee
Grab a coffee, mingle with the delegates and get together your questions for the panel

10:30am - Presentations and Q&A
Chair’s Introduction
Collaborating to go Global - UKTI & Yell to discuss Open to Export
Cracking Global Corporates - how to win work from global multinationals
Using Social & Collaboration to Build Your Export Business: Case Studies, Presentation & Discussion

12:30 pm - 2pm - Quiz the Experts over Lunch
Tuck into a light networking lunch and grab the opportunity to spend one-to-one time with experts from UKTI’s team of International Trade Advisors, country and export advice experts from the Open to Export platform and beyond.


Was Rahman, Advisor - Global Technology Industry at UK Trade & Investment - http://uk.linkedin.com/in/wrahman

Philip Montague, Head of Public Sector Partnerships at Yell - http://uk.linkedin.com/in/philip...

Nitin Dahad, Sector Specialist at UK Trade & Investment - http://uk.linkedin.com/in/nitind... - @ndahad

Beth Eisen, Commercial Officer (NYC) at UK Trade & Investment - http://www.linkedin.com/pub/beth... - @UKTITechNY

Chris Schaumann, Director Advocacy, Europe at Nokia - http://uk.linkedin.com/in/chrissch - @Chriss35

George Berkowski, Hailo - http://uk.linkedin.com/in/berkowski - @spacekowboy

Eamon Fitzgerald, COO at Naked Wines - http://uk.linkedin.com/in/eamonf... - @grape_escape

Robin Grant, Global Managing Director, We are Social - http://uk.linkedin.com/in/robing... - @robingrant

Iris Cai, Director of Positive Speaking - http://uk.linkedin.com/in/positi... - @Iris_Cai

About the speakers

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Iris Cai

We are Positive Speaking, we share our knowledge and passion of doing business with Chinese. We Deliver Positive Results. bio from Twitter

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Eamon FitzGerald

Irish vagrant working at @NakedWines. Former grape picker, Celtic cub and corporate slave. No memory before 2007. I hate Coriander. bio from Twitter

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Nitin Dahad

Management & Marketing/Comms Consultant, non-exec, and tech start-up specialist bio from Twitter

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Chris Schaumann

At Nokia, I'm a Global VP, Digital & Social Marketing and CRM, writing the next chapter of our Digital success story.

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Assist Information Communication Technology companies establish/expand in UK. Offer business opportunities, trade advice & support 2 UK companies going overseas bio from Twitter

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George Berkowski

MIT Rocket Scientist, Designer, Tinkerer and Lover of all things Neuro. bio from Twitter

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Robin Grant

MD of We Are Social. We help brands to listen, understand and engage in conversations in social media. Always in beta. bio from Twitter

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Time 10:00am2:00pm GMT

Date Mon 24th September 2012

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