How To Build Your Own Advocate Army

A session at Social Fresh WEST

Friday 28th September, 2012

11:00am to 11:30am (PST)

In this session, participants will get a firm understanding of the differences between influencers and advocates. They will also learn a step by step process on how to create a brand advocate program that scales both internally with employees and externally with customers. There will be case studies from both Microsoft and Adobe.

About the speaker

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Michael Brito

SVP, Social Business Planning @EdelmanDigital. Hustler. Lakeshow. US Marine. Author. My Book - http://bit.ly/socialbusinessbook bio from Twitter

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Time 11:00am11:30am PST

Date Fri 28th September 2012

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