Bring the Users: Selling UX in Your Organization

A session at Stir Trek: Avengers Edition

Friday 4th May, 2012

1:00pm to 2:00pm (EST)

You are convinced that UX work will not only save time and effort, but will also increase profits. Now you need to persuade your team to integrate UX activities into your work. This session will give you the facts to back up your convictions. Carol will provide you with clear and compelling responses to tough questions about UX and usability methods. You’ll leave with facts about the Return on Investment (ROI) of UX, how to respond to UX skeptics, and how to turn your entire team into UX advocates.

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Carol Smith

Speaks and tweets #UX #design #AI - understanding human problems. Passions: science, feminism, kids. Senior UX Researcher @UberATG Mom/Runner. Tweets=mine bio from Twitter

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Time 1:00pm2:00pm EST

Date Fri 4th May 2012

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