Pretty Simple Data Privacy

A session at Strata 2012

Thursday 1st March, 2012

11:30am to 12:10pm (PST)

Pretty Simple Data Privacy isn’t a company or a project. Rather, it is the idea that we’ve made personal data privacy too complicated and granular. Rather than get deeper and deeper into algorithmic approaches, we should be providing users a very simple set of choices about their data and a easy interface to mark their data as usable, off limits, or negotiable.

Most privacy choices come down to Yes, No, and Maybe. Many users are willing to let their personal data be used in a research context, or if they get something back in return for their data. Many want the right to say no if they don’t like or understand the terms. And many are willing to negotiate for the vast majority of questions that fall in between. PSDP ties together privacy and policy issues explored in existing projects to standardize informed consent, create iconic representations of privacy policies, and move towards a world where users manage the way their vendors use their data.

The session specifically builds on the experience of the Consent to Research project in personalized genomics, quantified self, and other personally identifiable data projects.

About the speakers

This person is speaking at this event.
Betsy Masiello


This person is speaking at this event.
John Wilbanks

Kauffman Foundation for Entrepreneurship

This person is speaking at this event.
Kaitlin Thaney

Digital Science

Next session in Ballroom E

1:30pm OODA Loop: How to Understand the Use Cases for Big Data by JC Herz

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Strata 2012

United States United States, Santa Clara

28th February to 1st March 2012

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Time 11:30am12:10pm PST

Date Thu 1st March 2012


Ballroom E, Santa Clara Convention Center

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