Analytics from 330 million smartphones

A session at Strata 2012

  • Sean Byrnes

Thursday 1st March, 2012

1:30pm to 2:10pm (PST)

Flurry’s analytics and advertising platform for mobile tracks data on over 330 million devices per month. We operate a 500 node Hadoop and HBase cluster to mine and manage all this data. This talk will go over some of the lessons learned, architecture choices, and advantages of running this big data platform. Some of the covered topics include:

  • Mining data for marketing
  • Lessons learned from operating a large production Hadoop cluster
  • Fault tolerance in the Flurry architecture
  • Algorithms for estimating demographics across applications

About the speaker

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Sean Byrnes

Flurry, Inc.

Next session in GA J

2:20pm Connecting Millions of Mobile Devices to the Cloud by James Phillips

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Strata 2012

United States United States, Santa Clara

28th February to 1st March 2012

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Time 1:30pm2:10pm PST

Date Thu 1st March 2012

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