Wednesday 21st March, 2012
3:00pm to 3:15pm
ZestCash uses online data to help determine the credit worthiness of new customers, offering a more modern way of underwriting for the underbanked. Instead of relying on tools like FICO scores, ZestCash pulls in a wealth of data to help rank a person’s likelihood of defaulting. Using data like cell phone bill payments or the length of stay at a residence help provide a fuller picture about a person’s ability to pay off loans and enables ZestCash to redefine an underserved and often exploited consumer segment.
I'm a senior writer at GigaOm, a former columnist with the Globe and Mail and co-founder of the mesh conference in Toronto bio from Twitter
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