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In this panel, we will focus on queer new media art and philosophy that uses and intervenes into the viral to form a radical politics of revolt and utopia. Viral will be engaged with technically, philosophically, artistically, biologically, and effectively. Our aim is to show that while viral rhetoric and discourses have marginalized and controlled queer populations, the viral remains an allusive, volatile potential that can be experimented with toward creating new queer politics and worlds. Cárdenas and Mehrmand will discuss their current collaboration virus.cirus, an episodic series of performances using wearable electronics and live audio to bridge virtual and physical spaces that explores queer futures of latex sexuality amidst a speculative world of virus hysteria and DIY medicine. Blas will speak on new works from his ongoing Queer Technologies project that attempt to formulate a viral aesthetics based on a replicating difference of never-being-the-sameness against capital’s own modulating structure.
While many have described the new world of remix culture where “nothing is original,” few have provided practical advice for those of us who find ourselves living and making things in it. Join filmmaker Kirby Ferguson (creator of the video series EVERYTHING IS A REMIX) and artist Austin Kleon (author of NEWSPAPER BLACKOUT and STEAL LIKE AN ARTIST) as they show clips from Kirby's work and discuss how one best goes about being a creator in the digital age.
by Yves Peters
Soon after its appearance on the font market more than 20 years ago, the Adobe Original Trajan was embraced by Hollywood. Now it seems to grace more movie posters than any other typeface. Its stately and classic character shapes made it the go-to choice for Oscar material. Yet in recent years the popular font has apparently fallen from grace, and a pretender to the throne is vying to take its place.
MoMA.org is home to a growing archive of exhibition subsites, each custom-designed for special exhibitions at the Museum of Modern Art. As diverse as the exhibitions they represent, they are one of the most compelling aspects of the Museum's online presence.
Built through collaborations between the Digital Media department, outside consultants, and exhibition curators and artists, MoMA's exhibition subsites contain a wealth of media—images, video, maps, and timelines. They often provide additional information and context that can't be accommodated in MoMA's physical galleries, and are available to a public who may not be able to see them in person.
Using past and current work as examples, we will discuss various strategies we use in the design, development, and management of exhibition subsites. These will include: Talk to Me, Marina Abramović: The Artist Is Present, Abstract Expressionist New York, Take your time: Olafur Eliasson, and German Expressionism: The Graphic Impulse.
by Rainn Wilson
The brainchild of actor Rainn Wilson (Dwight from NBC's The Office), SoulPancake is a movement to "Chew on Life's Big Questions" and tackle art, philosophy, creativity, and spirituality across multiple platforms. SoulPancake offers thought-provoking content and creative engagement opportunities to help people explore what it means to be human. Now, with more than 1 million page views a month, SoulPancake's website has crossed over into multiple platforms, from print to television to video and "real world" interactions. Wilson will offer the audience a thoughtful, funny look at how art and creativity can be explored in all forms of media. He'll share some of the challenges of building an online community; developing creative content; and the interactivity and social networking that fuels it all. Please note: Rainn will not be serving pancakes, but he does encourage the audience to bring and enjoy their own stacks of flapjacks.
The Austin Museum of Digital Art presents a party featuring video projections, interactive installations, and a Laptop Battle, in which 8 musicians use killer beats to duke it out in a tournament-style event. More details at www.amoda.org
by Eve Blossom
Story-telling is a process for healing. As we hold in our hands the technology to address global problems, we can foster a new world of creativity & community through individual expression & shared visions. Globally, artists and technologists are empowering other artisans and creators by celebrating their spirit, talents and traditions - giving them a stronger voice for their future. Eve Blossom, founder of Lulan Artisans and author of Material Change, will share stories of her journey of creating a business that merges design and social change. Material Change offers actionable holistic models for designers and social entrepreneurs, and explains an open-source model for others to adapt, customize and share. Eve will debut We've, a digital extension of Lulan Artisans: a novel approach for buying, and selling artisanal goods through relationships and story. We've allows new forms of communication and business to evolve from communal creativity, capturing the zeitgeist of the planet.
by Khoi Vinh
What comes after just reading on iPad? A new form of creation that's much closer to consumption than what we saw on desktops and laptops. Mixel co-founder and CEO Khoi Vinh takes a look at the journey that led him to create Mixel, the world's first social collage app. Its goal is to get non-artists making art, and Vinh will look at the ways in which the social network has met, exceeded and fallen short of that goal.
by Andrew Coulton and Kath M Mainland
Arts festivals are all about bringing people together, creating shared experiences and introducing them to cultural gems that they might not otherwise have found. How can festivals make best use of new technology to develop their audiences, enhance the impact of their content and remain relevant in the Information Age? What role can festival data play in the semantic web, and does it have more to offer than just what's on where? How might social platforms, ticketing innovations and mobile applications help audiences to navigate and explore the content available at a major arts festivals? In 2011 we opened our data to the developer community through www.culturehackscotland.com . Culture Hack Scotland was an outstanding event and was one of the strongest ever demonstrations of the value of open data in the arts. Hear how Edinburgh's Festivals Innovation Lab is beginning to answer some of these questions and explore what value the Edinburgh Festivals, a significant test bed environment, can add to the SXSW community.
The Edinburgh Festival Fringe is the largest arts festival in the world, and works with the other 11 major festivals in the city through Festivals Edinburgh.
Turin, once the capital of Italian cinema, has created a tech art scene. Turin's "Share Festival" began six years ago as an international fiesta of Internet art, and has since become famous for installations, interventions, provocations and freedom-of-expression issues. Share director Simona Lodi will show video work by Paolo Cirio, Liens Invisibles, Stelarc, Lia, and Lucas Bambozzi. Bruce Sterling and Jasmina Tesanovic will describe the work of judging tech art, and how a Texan and a Serbian gleefully participate in a European creative scene.
by Jeff Wilson
Throughout history, technology has been responsible for artistic movements often influencing entire genres. Typically, these movements impacted styles, composition, or more subtle, conceptual meaning implied by the work. In recent years, a few, key technical advances have produced an interesting twist changing not simply popular subjects or composition but changing the way we may experience art.This session will look at how today's technology impacts the industry of art, define a digital "art experience", and what it means to extract work off the gallery walls. We will cover what new ways art will be consumed, how it will be distributed and owned, and what it means to be both an artist and an art lover of the future.
by Tim Sheridan, Jeffrey Schnapp and Dana Vachon
Media theorist Marshall McLuhan famously envisioned a cultural “global village,” a collective identity shaped by the media we share. To a remarkable extent he foresaw how social media would change the game of culture, putting the power of creation in more hands than ever before, and this change in itself would be the new culture. Now that that future has arrived, have the inherent limitations and transitory nature of YouTube videos and Facebook postings made the new aesthetic canvas so small that no great work could emerge – like a (Rebecca) Black hole collapsing in on itself? While McLuhan insisted that the value of the content itself wasn’t as important as the channel that served it, in a quick-hit landscape where the memes of “Charlie Bit My Finger” and “Friday” are major touchstones, it’s fair to ask whether the changes in media have raised mediocrity and banality to an art form. So is the new social culture a vital democracy or decomposing exquisite corpse?
If you’re an artist or work for a young arts organization, you run a start-up. A start-up where the product is culture, the audience is becoming more and more segmented by age, and the metrics for success are hard to come by. Lots of rewards and just as many challenges, right?
In this session we'll discuss the triumphs and challenges encountered once we turn a passion project into something bigger--fundraising, developing business models, audience building, and collaborations--to name a few. This Core Conversation provides the venue you need to problem-solve and idea-share with others. Not involved in the arts but starting something new in another industry? Join us anyway! A lot of what we’ll discuss will cross over to other genres.
Maywa Denki is an unforgettable Japanese performance art unit led by Novmichi Tosa that has taken Asia by storm. One part musical performance, one-part toy company and one part cultural icon, Maywa Denki is widely recognized for its exhibitions, live stage performances, music, viral videos and collectible toys, electronic instruments and other merchandise. Clothed in the typical working uniform of the Japanese electronics factories of the seventies, Maywa Denki embodies the values of the small-to-medium-sized enterprises that once supported Japan during its high-growth period. This "product demonstration" will showcase a number of Maywa Denki original and nonsense instruments, including Melodica, Otamatone, percussion drums and other surprising devices. Novmichi Tosa will engage the SXSW audience in his art and his mission with surprising insight and a sense of humor. Sponsored by IEEE Standards Association.
Many of us are racing to be first to market, or release something in time for a specific event. Running and gunning on the product design battlefield is a tremendous challenge because it takes time to design things that provide ~real value for people and fit into a brand’s ecosystem in a meaningful way. How can you create things that provide utility, joy, and value while you’re chasing a moving target on the battlefield of design? This talk will show you. Discover the essential art of design triage and explore techniques to provide solid user experience design (even when there’s no time), put mortally flawed projects out of their misery, and help deserving projects thrive. Design triage will help you shape things that serve people’s real needs and goals and give you tools to parachute into a fast moving situations so you can provide “nick of time” design that makes what your building truly helpful and delightful.
Lawyers are not your enemy. They can protect your art through intellectual property law, ensure your future through contract law, and help you navigate immigration and customs laws. Come meet the entertainment attorneys who can help you navigate the legal environment you encounter as an artist. Lawyers are welcome to develop relationships and network with other legal professionals in attendance.
9th–13th March 2012