Add an eventSessions at SXSW Interactive 2012 about Food
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- Topic: Food
Friday 9th March 2012
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BBQ Crash Course
Network with fellow SXSW attendees while savoring Texas' best BBQ. Music from Beaver Nelson. Celebrity surprise from Foodspotting.com. Pre-registration required.
Cost for the BBQ Crash Course is $50 per person -- and you must be a SXSW registrant to attend. Purchase your ticket for the event when you register for SXSW. If you have already registered for SXSW Interactive and would like to purchase a ticket now to the BBQ Crash Course, please contact reg@sxsw.com.
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Taco Table
Hungry for some of Austin’s best Tex-Mex food during your stay at SXSW? Then don’t miss SXSW’s first-ever Taco Table on Friday, March 9 at 12:30 pm at Palm Park (711 East 3rd Street; just one block from the Austin Convention Center). Your $25 ticket to this top-notch networking event will be good for admission and savory, satisfying and spicy lunchables from several of Austin's best-loved taco outlets. This event is a great chance to conveniently sample some killer Tex-Mex in the company of like-minded souls. Participating restaurants include Taco Deli, Habanero Mexican Café, and Matt's Famous El Rancho. In addition to tacos, there will be plenty of queso and a variety of tangy salsas. Attendees also receive two complimentary adult beverages and incredible pre-event networking. Tickets to the Taco Lunch on Friday, March 9 are available to all SXSW Interactive, SXSW Film, SXSW Gold and SXSW Platinum badgeholders. Tickets available on-site at Palm Park.
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My Robotic Kitchen Planned This Dinner Party
by Mike Lee and Will Turnage
Dinner parties are the ultimate social experience that no digital technology will ever replicate. You sit face-to-face with others, sharing an experience that uses all five of your senses. It's the original social network.
For many though, hosting your own dinner party -- or even cooking dinner for yourself -- feels like too much work. There’s too much planning, too many options, too many picky eaters.
In this session, we’ll demonstrate some emerging technologies that make cooking easy and more accessible for both novice and expert home cooks. Things like smart recipes that adjust to your guests’ preferences, multiple recipes that combine themselves into one step-by-step process, dinner party planning tools connected to social networks, cooking classes done via chat rooms, appliances that can’t overcook food, kitchen scales that measure ingredients for you and a few tips and techniques to let you do more in the kitchen.
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Seafood Watch vs. Yelp: Future of Social Food
by Nicolas Weidinger and Rachel Weidinger
World food systems hang in a balance--the latest tech only hints at what’s coming. Consider the future of social tools with us, using a seafood lens. DNA testing, barcode scanning, big data and ubiquitous computing mean we can hack the food system like never before. Corporations have yet to provide consumers with tools to understand the impacts of our food choices. This is a change that we will have to lead. Let’s build it today. The open food system will be social. Disruption from a social food system may be as powerful as social media has been in the media world. We can demassify food like social tools have demassified media. Just as we have increasingly turned to the web to learn about—and influence—world and local events, so too we will turn to an open and social food system, managed online, to learn about and acquire food.
Saturday 10th March 2012
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Meat is Might: Epic Meal Time Rules the Web
by Ameer Atari, David Heuff, Harley Morenstein, Jonny Goldmaker and Josh Elkin
How do a group of friends go from sitting down for a meal together to creating an EPIC MEAL TIME together?
The first ever Epic Meal Time video involved the creation (and subsequent demolition) of a "fast-food pizza" and received 100,000 views. The second, Angry French Canadian: The Greasiest Sandwich in Canada, saw views increase exponentially to 500,000. Epic Meal Time episodes have garnered 15 millions total views - 2 million per episode - and have appeared at Comic Con, on The Tonight Show with Jay Leno, joined leading Independent Television Network Revision3 and are continuously increasing both their audience and footprint.
What are the key factors to their initial success and continued expansion throughout the digital and entertainment sphere? What's the process of putting together an Epic Meal Time video from concept to execution? Join the Epic Meal Time team in a discussion of how an online YouTube cooking show has succeeded in a crowded space at a level where many have not.
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Foodspotting Street Food Fest
Join us for the SXSW Street Food Fest, hosted by Foodspotting and CHOW.com. Good food, RVIP Lounge karaoke and more!
Sunday 11th March 2012
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Food Trucks Share Social Media Tips
by Bob Madden, Daniel Shemtob, James DiSabatino and Stephanie Morgan
From New York to Los Angeles, Korean barbecue to waffles, food trucks are popping up across the country and taking the nation by storm. Kicking storefronts to the curb, chefs and entrepreneurs are hitting the pavement to sell their culinary creations on wheels—more affordably and innovatively than if they’d been boxed in by a four-wall restaurant.
Food trucks have harnessed social media and 140 character messages to connect directly with customers and to create cult followings through grassroots marketing. Social media marketing has been critical to build a name, to inform thousands of potential customers about moving locations in a timely manner, and directly engage with customer base. What can marketers from all walks learn from the strong social media engagement tactics and apply them to their brands?
The panel will include nationwide food trucks and previous cast members from The Great Food Truck Race.
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The Rise of Brooklyn Food Scene
by Christina Tosi, David Crofton, Erica Shea, Jessica Applestone and Peter Meehan
Could Brooklyn be to food what Seattle was to music --- a hotbed of creative people doing new things? There are tons of artisans finding new businesses and launching new products in the biggest NYC borough whether it be from the Brooklyn Flea or the local store front. Clarkson Potter publishes cookbooks from several Brooklyn food entrepreneurs: One Girl Cookies (Dawn Casale & David Crofton), Brooklyn Brew Shop's Beer Making Book (Erica Shea & Stephen Valand), The Butcher's Guide to Well Raised Meat (Joshua and Jessica Applestone), Momofuku Milk Bar (Christina Tosi) and more!
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Better Food Through Open Data Standards
by Anthony Nicalo, Britta Riley, Chacha Sikes, Danielle Gould and Niles Brooks
There is an explosion in the number of services created to help people make better choices about how we produce, consume, and interact with food. Challenges related to the accuracy and completeness of data hamper the rate of innovation. A panel of leading food, data and technology doers shares their initial framework for an open standard for reporting, recording and sharing food information. Hear how recipe sites, restaurant menu wranglers, open government developers, urban agronomists, provenance geeks and food policy activists are collaborating on an interoperable standard. Panelists will share their unique perspectives and invite new collaborators to expand, refine, and put into practice an open standard. The open food data standard describes all aspects of food, in a way that allows technologists to support and enhance the success of the local food economy. Come find out how you can take part in the generation of an open data standard for food that reflects the values we place in food.
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The Crowdtap VIP Party - The SXSW Can't Miss Party Returns
Last year's top party is back @ Austin's hottest venue. Featuring acclaimed VJ Culture, special performance by Jingle Punks Hipster Orchestra, aerial dancers, battle of food trucks.
www.crowdtap.com/vip
Monday 12th March 2012
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Eat. Drink. Be Human with Skype.
Unwind toward the end of the SXSW Interactive Festival and break bread with friends, new and old. Test drive our video booths, enjoy family-style food, and listen to live music from bands playing on an interactive stage. Drink tickets will be issued upon arrival. Cheers to the human alternative experience at SXSW!
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iPlant: Advanced Computing to Feed the World
by Dan Stanzione and Matt Vaughn
In the developing world today, the average person consumes 25% more calories than in 1960. This tremendous progress has come from many sources: improved irrigation, new fertilizers, and the breeding of hybrid species, to name a few. But there are signs that traditional techniques for improving production are stagnating while pressure to produce more mounts. Limited supplies of water, fuel, and land combine with climate change, population growth and changing food habits to put increasing demands on our ability to grow plants. Surprisingly, the future of agriculture turns out to be a computational challenge. By exploring genomic and metabolic networks, scientists are gaining critical insights into how plants work, but the amount of data produced and the computational power required is growing exponentially. This session will describe The iPlant Collaborative, a large-scale project bringing high-end computing, data, and software resources to bear on the grand challenges of plant biology.
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10th Annual SXSW Nuclear Tacos Night
10th Annual Nuclear Tacos Night at SXSW Interactive. Join a loose confederation of geeks to share tears of joy that only come from experiencing Austin's hottest underground tradition: nuclear tacos.
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Bazaarvoice Party
Bazaarvoice sends you home from SXSWi with a bang. Food, drinks, games, giveaways, and a surprise musical guest. RSVP www.getyourinvite.com .
Tuesday 13th March 2012
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Digital Debauchery with Anthony Bourdain
by Anthony Bourdain, Anthony De Rosa, Helen Cho, Tom Vitale and Zach Zamboni
Meet chef, author & television personality Anthony Bourdain and the crew behind the award-winning series Anthony Bourdain: No Reservations, who help Tony oversee the show’s social media presence.
Tony and his trusted sidekicks will discuss how he utilizes social media —Twitter, Facebook, blogs, et al. — to directly communicate his unique and unfiltered P.O.V. to fans of the show, and to the world at large.
We’ll also look at how social media and the digital audience is changing the overall game for TV, and how it directly impacts both the show and how Tony converses with his audience.
From ‘LiveTwatting’ wrap parties on the road (read: shots of toilets abroad) to propagating food porn online to live-streaming a pub crawl — all is fair game as we present an unprecedented & uncensored behind-the-scenes access to No Reservations.
This panel also includes a Q&A with Tony and crew -- and as always with Tony, nothing is off-limits.
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HomeAway’s Party in the Park
HomeAway is looking for new talent! Come rock out with our employee house bands and learn how you could work in Austin. This is a free event for SXSW badge holders.
Win a $1,500 vacation rental stay by dropping off your business card! Win additional prizes by using #workathomeaway with your tweets!
FREE beer, wine, and food-truck inspired buffet.
HomeAway Bands:
George DeVore 4:00-4:30
The Midgetmen 4:45-5:15
La Snacks 5:30-6:00
Dawn Over Zero 6:15-7:00 -
Oklahoma Film + Interactive + Music
Oklahoma’s OKPOP Museum and the Woody Guthrie Center and Archive provide food, drink and music to discuss film+interactive+music.
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