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by Jake Shapiro
At a moment of mass media disruption, public radio is kicking ass. Its broadcast audience is growing while others shrink; it rules the podcast charts on iTunes and pushes out awesome mobile apps for shows like This American Life and stations like KCRW; it's weathering the fiscal fight with a diversified business model that includes millions of people voluntarily contributing. Far from a fumbling incumbent, public radio is solving the innovator's dilemma with its own disruptive ventures and essential services on the local and national level.
Whether federal funding stays in the mix or not, public radio is here to stay and may just have the answers to everything from collapsing local news to the polarized national discourse.
Jake Shapiro, CEO of the award-winning Public Radio Exchange (PRX), will help you hack the public broadcasting matrix and extract the key lessons for all new media.
"This talk is brought to you in part by listeners like you, and the John D. and Catherine T. MacArthur Foundation, the Knight Foundation, the Ford Foundation, and the Corporation for Public Broadcasting..."
Radio has long been the principal pipeline connecting fans to artists. Even today it still accounts for 80% of the time Americans spend listening to music. But this medium is now undergoing a profound transformation driven by the arrival of ubiquitous internet connectivity. And this transformation has dramatic implications for musicians. Tim Westergren, founder and chief strategy officer of Pandora, will discuss his perspective on what it means for artists and the larger industry.
9th–13th March 2012