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Kristina Halvorson signs her book ‘Content Strategy For The Web’ at the SXSW bookstore
by Jared Spool
Links are the molecular bonds of our web sites, holding all the pages together. They are the essence of a web site. Yet, what do we really know about them? If you create great links, your users easily find everything they need on your site. If you do a poor job, your users will find your site impossible or frustrating. We never discuss what truly makes a good link good. Until now. Jared will show you the latest thinking behind the art and science of making great links. Join him for this entertaining and amusing look at the secret lives of our site's links.
Join in celebrating Ireland’s most innovative web, gaming, film, digital media companies at our reception and visit booth 1307. RSVP:
Are we being seduced by the animation and rich UI capabilities of modern browsers at the expense of the underlying platform of the Web?
We'll explore this by looking at what the Web was, is now, and might become. We'll look at examples of exciting user interfaces and sophisticated interactions. We'll also examine some emerging techniques for providing rich user interactions without hurting the web or killing kittens.
In order to thrive online as individuals -- and for the health of the online commons -- we need to understand literacies of attention, crap detection, participation, collaboration, and network awareness. I believe that the critical uncertainty about the future value of the Web depends on whether a sufficient proportion of the population learns these skills. So I've written a book that I want to be well-received by the knowledgeable and given as a gift to the less knowledgeable. Slated for March 2012 publication by MIT Press, I plan to launch the book at SXSWi.
Howard Rheingold signs his book ‘Net Smart: How to Thrive Online’ at the SXSW bookstore.
Being new in a rapidly changing industry is scary. Luckily, as young designers in the web industry we have access to boundless tutorials, resources and mentors willing to share their knowledge. Actually, the abundance of information out there can be overwhelming!
This session is about looking inwards for improvement, not outwards. We'll talk about understanding your work habits, setting realistic goals and building upon them, how to ask better questions, and the never-ending experiment that is your personal process. In short, we gon' talk about how to get REAL GOOD.
Jon Wuebben signs his book ‘Content is Currency: Developing Powerful Content for Web and Mobile’ at the SXSW bookstore.
“Mobile first” is the mantra on the lips of most mobile evangelists. The trouble is, the advice of many experts to start fresh with a new mobile design, optimize for performance, and try to accommodate all mobile devices both common and uncommon — this ends up being quite a daunting list. And it can frighten many web designers away from trying to embrace mobile design at all.
But as with anything that is completely new, it is a lot easier to ease into it rather than jump directly into the deep end. Plus, if you’re like most web designers, you have existing web sites that could benefit from some mobile love, yet aren’t likely to be getting a completely new mobile-oriented redesign (either due to time or cost).
Mobilizing web sites encourages web designers to optimize existing web sites for mobile presentation, and to do so incrementally starting with screen layout, navigation, typography, images, forms, and content. Doing this, while aiming for the most common mobile platforms first, gets you to most mobile devices in the least amount of time. Then, taking a product-managed approach, you can continue to progressively enhance your site to improve performance and broaden device support.
Don’t set your expectations too high and think that getting into mobile web design requires perfection. Just get started! Then as you learn more and gain a better appreciation of mobile’s context and constraints, you can raise your expectations and fine-tune your focus.
Mobilizing web sites: start optimizing your corner of the web for mobile presentation today.
Kristofer Layon signs his book ‘Mobilizing Web Sites: Strategies for Mobile Web Implementation’ at the SXSW bookstore.
9th–13th March 2012