Sessions at SXSW Interactive 2012 matching your filters

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• Free Coffee, Bad Apples & the Future of Currency

  by Jonathan Stark

  What would happen if the entire world could share a single Starbucks card? For a week in the summer of 2011, Jonathan's Card attracted international attention attempting to find out. Join Jonathan for a behind the scenes look at how it worked, what actually happened, and the long term implications of an experiment in radical sharing of physical goods using digital currency on mobile phones.

  • Mobile Payments

  At 11:00am to 12:00pm, Monday 12th March

  In Room 6AB, Austin Convention Center

  Coverage slide deck

• Have Latin American Media Become Social?

  by Valdir Ugalde

  The digital era has taken media in Latin America by surprise. While some media groups jumped in right away, others are still trying to decide how to (or if they should) join the digital and Social Media sphere. At the same time, new social media are approaching the Web audience by delivering relevant, timely and sometimes ad-free content. For example, YouTube recently broadcast the entire Copa America (a very popular regional soccer tournament) using a dedicated channel on its website, thus challenging the TV monopolies in several countries of the region.
  This session will focus on presenting the various approaches to Web 2.0 in media across Latin America. Attendees will gain a better perspective on demographic, political and cultural differences within the region, and the correlation with the main media groups accross the various countries. The session will include success stories to provide a more thorough picture.

  • Digital
  • Latin America
  • Media
  • Social

  At 12:30pm to 1:30pm, Monday 12th March

  In Room 5ABC, Austin Convention Center

  Coverage audio clip slide deck