by David Kadavy
There is little compliment for a design greater than saying that it "looks clean." But clean design is much more than just a look. To make a clean design, you have to know how to communicate clearly by using white space wisely. In this solo presentation, David Kadavy, author of the #18 Amazon best-seller "Design for Hackers: Reverse-Engineering Beauty," breaks down the invisible forces that shape white space and make a design look "clean." Using fascinating examples that have explained mysteries such as "Why You Hate Comic Sans," Mr. Kadavy illuminates how geometry, typography, and the grid all work together to shape white space, communicate clearly, and create clean design.
In the summer of 2011, Google completely redesigned nearly all of its applications to be more focused, elastic, and effortless. For the first time in Google’s history, hundreds of millions of users could use a suite of products – from Search and Maps to Gmail, Docs, and Calendar – with a unified, modern look and feel. Join the designers who led the effort for war stories and lessons learned in bringing beauty to Google’s flagship products.
9th–13th March 2012