Sessions at SXSW Interactive 2012 about Emerging Technology and Social Media on Monday 12th March

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  • Events Are Now Platforms: Seven Tools for Success

    by Brian Duggan, Brian Duggan and Loic Le Meur

    Our goal with this session is to make events better for all of us. Events no longer exist in a vacuum. The new ideas and relationships we all seek from events are now available to us across a continuum of ongoing social tools, so audiences give as much attention to their devices as they do to a speaker, or to the person sitting next to them. How can we as event participants, producers, and sponsors best adapt to this new reality? How can these digital tools serve to humanize and improve our experiences, and make us more present, as opposed to being just another source of distraction and overwhelm? Join with leaders in the field as we explore best practices for using the wide array of tools that are emerging in the event space. Please visit www.buildingalliances.com/blog for a list of our invited guests representing key products and services in the space and links to the tools we encourage you to check out and use in advance of our discussion (including here at SXSW!)—Brian Duggan

    At 11:00am to 12:00pm, Monday 12th March

    In Room 616AB, Hilton Austin Downtown