Sessions at SXSW Interactive 2012 about Digital and Music on Tuesday 13th March

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• Death of Digital Downloads: MP3s the New 8-track?

  by Tom Perry and Rick Schwartz

  Over the past decade, we’ve seen consumers opt for digital downloads over the almost-extinct CD. In 2010, CD sales suffered a 20 percent decline for the fourth year in a row, with digital downloads garnering a 13 percent increase. With the proliferation of new cloud storage services and music streaming solutions (e.g., iCloud, Amazon, Pandora, etc.), we are now seeing another shift in the way music is consumed. With these new services that offer anytime, anywhere access to music content, will the once-revered digital download be the 8-track of the future?

  This “Core Conversation,” led by PacketVideo’s content manager, Tom Perry, will offer a platform for attendees to discuss the future of music consumption. Participants will be prompted to offer opinions and insight into how this shift away from digital downloads will impact the music industry as a whole, and how new music services will foster the consumer need for anytime, anywhere access to music.

  • Crowd Consumption
  • Digital
  • Music
  • streaming

  At 5:00pm to 6:00pm, Tuesday 13th March

  In Capitol View North, Sheraton Austin Hotel at the Capitol

• EFF MASHUP PARTY: Music+Tech+Policy Makers Unite

  The Electronic Frontier Foundation (EFF) is proud to present Hank Shocklee, Dan Friel, and special surprise DJs for a night of remixed, recreated, and downright DIY grooves where music, tech, and policy makers converge. Live streaming by BitTorrent. EFF is the leading civil liberties organization defending freedom in the digital world, and we are pleased to bring this party to Austin.

  • Civil Liberties
  • Digital
  • Music
  • Party
  • Technology

  At 9:00pm to 2:00am, Tuesday 13th March

  In Six Lounge