Sessions at SXSW Interactive 2012 about Development in Marigold

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Sunday 11th March 2012

• The Mobile Apps Value Chain

  by Jennifer Pabian, James Parton and Keith Casey

  Mobile applications have changed the way users engage content, view advertising, communicate with one another and relate to products, brands and services. The Apps Alliance, a newly formed trade group for developers, will host a discussion on where we are and where we are going as a development community. The goal will be to better understand the value chain of mobile app development - before you set out to build the next great mobile app, you need to know where to start and where to finish? Our panel of experts from Samsung, BlueVia and Twilio will try to answer that and other questions.

  • Apps
  • Development
  • Mobile

  At 11:00am to 12:00pm, Sunday 11th March

  In Marigold, Holiday Inn Town Lake