Sessions at SXSW Interactive 2012 about Curation and Online Video

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Friday 9th March 2012

  • Man vs. Algorithm: Online Video Curation Face-off

    by Marc Hustvedt and Neetzan Zimmerman

    Human or Machine? Who really knows what videos you're going to like best? Online video curation is in a heated battle between algorithmic curation and human, editorial selection. Let's settle this debate once and for all. The war of humans versus machines has hit the battlefield of online video curation. Recommendation engines and discovery algorithms are rapidly taking over on some of the world's biggest video sites including YouTube. But a tight band of master human curators are fighting back, like Philip DeFranco and Neetzam Zimmerman (The Daily Wh.at). This session will take test subjects from the audience in a blind face-off to see whether the humans can beat the picks of YouTube's "AL" algorithm. Session is hosted by Marc Hustvedt (Chill, Tubefilter)

    At 2:00pm to 3:00pm, Friday 9th March

    In Room 18ABCD, Austin Convention Center

    Coverage audio clip

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