Sessions at SXSW Interactive 2012 about Journalism in Hyatt Regency Austin

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Saturday 10th March 2012

  • Tracking Trends to Make Great Content

    by Jessica Hilberman

    There's an adage in journalism that three of anything makes a trend. But, you and your two pals 'liking' something doesn't make it the next big thing. Internet trends are surprising, whimsical, and fast. The best trending indices are targeted and personal, distilling what you'll like from what's popular.

    Learn how to track rising, breaking, and spiking trends from broad sources. Identify what works for your audience and use trends to build content that is compelling and fresh. Don't waste time on concepts that won't work. Find out how personalized trends can offer programming insights and inform content creation decisions. And learn when to skip the waiting and wag the dog.

    At 6:00pm to 6:15pm, Saturday 10th March

    In Texas Ballroom 4-7, Hyatt Regency Austin

Monday 12th March 2012

  • But Are You a Real Journalist? #jan25 #occupy

    by Jigar Mehta, Eric Carvin, Jennifer Preston and Tim Pool

    The Whole World is Watching: From Tahrir Square to Homs to Zuccotti Park, citizen journalists and ordinary people are using social media, video and cell phones to document their stories and revolutions. New York Times reporter Jennifer Preston will moderate a panel w/ Jigar Mehta of the "18 Days in Egypt" project; Tim Pool, live stream video reporter of Occupy Wall Street movement; Eric Carvin, social media editor, Associated Press and Chris Michael from Witness.org. The panelists would like this to be a conversation so please bring your thoughts and questions about how technology is blurring the lines between traditional and citizen journalism -- and what that means. We will also remember those who lost their lives in recent months trying to report what was going on.#citizensx

    At 9:30am to 10:30am, Monday 12th March

    In Texas Ballroom 1-3, Hyatt Regency Austin