by Michael Senzon, Olivia Ma, Blake Whitman and Katy Newton
New technology is paving the way for journalists to tell amazing stories in a cinematic way. At the crossroads of creativity and innovation, Cinematic journalism at SXSW takes a moment to discuss style, tone, and quality in journalism. Consumers have less time then ever and can get their news anywhere. The elements and authenticity of cinema makes it easy to get lost in a story. Video journalists can now apply that authenticity to non-fiction storytelling that arrests the audience with the stories of our time - but should they? Does the viewer care? As the ease and quality of cinematic execution increases - we must all remember the most important element: What's the story?