Sessions at SXSW Interactive 2012 about Health and Mobile

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Saturday 10th March 2012

• Fit Together: How Fitness Goes High-Tech + Social

  by Bob Goodman, Jason Jacobs, Maria Ly, Kevin McCoy and Kevin McCoy

  Tools like Nike Plus and FitBit, apps like Lose It, Run Keeper, and Skimble, and communities like Daily Burn and Spark People are helping to change everyday workouts from a solitary to a social pursuit. The magic of these devices, tools, and communities enables people to track their fitness, undertake fitness programs, track and share their progress overtime, and learn from peers and professionals. This panel will look at where it’s all headed and what it means for everyday interactive experiences. Conversation will include the provocative question: can the Internet make you fit?

  • Fitness
  • Health
  • Interaction Design
  • Mobile
  • Social Media
  • Startups
  • User Experience

  At 5:00pm to 6:00pm, Saturday 10th March

  In Capital Ballroom, Omni Downtown

  Coverage audio clip

Sunday 11th March 2012

• A Dr, Patient & Insurer Walk into a Social Network

  by Dr Michael Golinkoff, Jamie Heywood and Wendy Sue Swanson

  What happens next? Mobile, social and peer-to-peer tools are blowing up politics, news, and entertainment. But what about health care? Why is it that you can connect with everyone you know online except for your doctor or your health insurance company? Why is it easier to update your status on Facebook than it is to update your health history? Why do clipboards and paper forms still play a prominent role in the doctor's office? On the flip side, patients and caregivers who have their lives on the line are literally putting their lives online. Research shows that if you enable an environment in which people can share, they will. The benefits of that sharing will entice others to join and there is mounting evidence that sharing is, in fact, caring. When people connect with the right tool, the right advice, or the right person who is just ahead of them on a treatment path, their health outcomes improve. Everyone - clinicians, health insurance companies, patients -- know we need to figure this out. So what's going to happen in that bar? A fistfight? A love connection?

  • Health
  • Healthcare
  • Mobile

  At 5:00pm to 6:00pm, Sunday 11th March

  In Classroom 204, AT&T Conference Center