Sessions at SXSW Interactive 2012 about Startups and Happiness

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Friday 9th March 2012

  • How to Be Acquired & Stay Happy

    by Marcy Swenson and James Home

    Congratulations: you've been acquired! First comes an initial high from the money and the attention.

    Often company acquisitions that seem like a great idea result in disappointment, a mass exodus, the technology being tossed aside, and hard feelings on both sides. But every once in a while, an acquisition results in the team feeling like they got a big win, not just financially, but that it moved their product & careers forward in a way that would have taken them much longer otherwise.

    During this core conversation, we'll share stories of acquisition successes (yes, they exist!), and draw out what worked well. The goal is to provide those that are looking to be acquired with some guidelines for what to watch out for, and how to pull it off as successfully as possible.

    At 3:30pm to 4:30pm, Friday 9th March

    In Rio Grande Ballroom, Marriott Courtyard Austin Downtown/Convention Center

Saturday 10th March 2012

  • P-Cubed: Building a Happy, Positive Startup

    by Ron Gutman

    Smiling is more than just the result of happiness – it can actually help create happiness. And creating happiness at work is essential to building a highly successful company.

    Ron Gutman, author of one of the most “Liked” TED talks of all time (the Hidden Powers of Smiling) and founder and CEO of HealthTap, discusses current research about how smiling and happiness can change lives and social situations, and are at the core of effective companies where employees love to work, and reveals methods (including creating and honoring a company Vision and Credo and shared values) for building a highly-successful, smile-filled company through a culture centered on Three-Ps: Positivity, Purpose and Priorities. These form the building blocks of innovative entrepreneurship.

    By promoting, respecting, embodying and hiring for these qualities, companies are better equipped to overcome the challenges inherent in innovation (positivity), attract the right talent, supporters, and partners (strong purpose), and move faster and accomplish more (priorities) – all with happier employees.

    At 11:30am to 11:45am, Saturday 10th March

    In Texas Ballroom 4-7, Hyatt Regency Austin