AXD: Experience Design in Agile Teams

A session at SXSW Interactive 2012

  • Neville Roy Singham
  • Cathie Hagen

Tuesday 13th March, 2012

3:30pm to 4:30pm (CST)

With the Agile Manifesto reaching its 10th birthday last year this one-time fringe software development methodology has become very much mainstream. Requiring feedback early and often, Agile’s main goal is to get software into the users hands fast. Relying on these feedback loops to guide development and shape the product to come. While Agile is user centric does it actually support the fundamentals of Experience Design? Is there enough time to research and properly explore design concepts? Is the user being short-changed for business benefit? A hands-on interactive game highlights the challenges of Agile development and explores how Experience Design can be integrated for the benefit of all.

About the speakers

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Megan Cook

Sr Consultant, ThoughtWorks

I am a Senior Consultant with a passion for Agile approaches, software development, user experience, coaching, snowboarding, and gadgets. Though my background is in development with a degree in Software Engineering, my more recent work has been with business analysis, project management, agile coaching, and user experience.

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Neville Roy Singham

Founder & Chairman, ThoughtWorks

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Marie-Claire Jenkins

Lead Experience Designer, ThoughtWorks

Experience designer and creative technologist with a doctorate in Computer Science, MCJ has a passion for innovation, user centered design and Agile practices. Also a Yoga teacher and student. Makes a good cup of tea.

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Cathie Hagen

Sr Consultant, ThoughtWorks

My 13 year IT career started in development and has gradually moved into cat herdering, or in other words, business analysis. After seeing many failed projects be declared a success because the right documentation is written, I have become a keen proponent of agile.

Next session in Town Lake Ballroom

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20 attendees

  • Christian Wigren
  • Scott Nixon 🦄
  • Clemens Brandt
  • Alden Hopkins
  • Michael Paull
  • Garrett Stettler
  • Gus Tello
  • Jason Rutherford
  • James Speer
  • Jennifer Brogee
  • Jeremy
  • Kesah
  • mike kuzin
  • Mary Pratt
  • Megan Cook
  • Mike Amburn
  • Marie-Claire Dean
  • Jason Lewis
  • Marc Blanchard
  • Sam Spicer

16 trackers

  • todd elliott
  • Calvin Ly
  • Matt Gibson
  • Tim Henningsen
  • Jay Morrow
  • Jeremy Olson
  • Jerrod Enders
  • Morgan Burton
  • Corin Lipinski Nader
  • Paul McAleer
  • Ryan Berg
  • Shay Howe
  • Yesenia Sotelo
  • Larisa Chavarria
  • Todd Budnikas
  • Mike Dunn

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Time 3:30pm4:30pm CST

Date Tue 13th March 2012


Town Lake Ballroom, Radisson Hotel & Suites Austin-Town Lake

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