Everyone Is Gay: Social Media As Social Action

A session at SXSW Interactive 2012

Monday 12th March, 2012

5:00pm to 6:00pm (CST)

Everyone Is Gay (EIG) began as a humorous pseudo-advice blog, but has quickly become a safe haven for young people-particularly LGBTQ youth, their families, & friends. Through a combination of social networking sites (Tumblr, Twitter, Facebook, YouTube & Vimeo), the creators of EIG have successfully built a “big gay sandbox” where their audience can anonymously ask them everything from "Will people think I’m a gym teacher if I cut my hair?" to "What do I do if my religious parents disown me when they find out I’m trans?”The relatable advice gurus offer frequently funny & often poignant guidance, personal anecdotes, & professional resources, effectively establishing themselves as the cool big sisters of Tumblr who are there when you need a helping hand or a Beyoncé playlist.This panel will cover the effectiveness of EIG's multiplatform approach, discuss the ways in which the site utilizes anonymity & offer tips on how the Internet can be harnessed to create a positive social impact.

About the speakers

This person is speaking at this event.
Kristin Russo

Co-founder, Everyone Is Gay

Kristin Russo holds a Bachelor’s Degree in Theater, but
gained most of her dramatic preparation for Everyone Is Gay
while lip-syncing to Wilson Phillips and TLC. After moving to
NYC in 2000 and running her own theater company for three
years, she began volunteering at The Hetrick-Martin Institute
(a service provider for LGBTQ youth and the home of the
Harvey Milk High School). Inspired by the students and
faculty at Hetrick-Martin, she returned to school and is
currently pursuing a Master’s Degree in Gender Studies.
She has a cat named Trey, a penchant for crossword
puzzles, and a deep-seated appreciation for Italian Ice.

This person is speaking at this event.
Dannielle Owens-Reid

Co-founder, Everyone Is Gay

Dannielle Owens-Reid graduated with a Bachelor’s Degree
in Theatre Performance, and then spent 3 years in Chicago studying improv and sketch comedy (that’s where the funny
comes from). During that time she was also teaching drama
to kids ages 8 - 18. Dannielle is the creator of Lesbians
Who Look Like Justin Bieber, was the runner-up to be the
first ever MTVTJ (twitter jockey) and ran social media for
Virgin Mobile on the Lady Gaga Monster Ball Tour. She
believes herself to be a “stellar problem solver,” has the
ability to see both sides of the situation #libra, and gets
her dance moves from her dad.

Next session in Room 5ABC

6:15pm Safe Harbor Room


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3 attendees

  • Dannielle Owens-Reid
  • Kristin
  • Taylor Hatmaker

4 trackers

  • Juan Felipe Rincón
  • Mercedes Gray
  • Nikolai Nolan
  • Ryan Boyles

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Time 5:00pm6:00pm CST

Date Mon 12th March 2012


Room 5ABC, Austin Convention Center

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