Advanced API Design: How APIs Change the World

A session at SXSW Interactive 2012

Sunday 11th March, 2012

11:15am to 11:30am (CST)

APIs are becoming ubiquitous, but they are really hard to design well. In this talk, we'll discuss how to design and implement an API that isn't just functional, but makes people stand up and cheer. We'll also cover tips for integrating with other people's APIs.

But an awesome API isn't just a feature. APIs are currently transforming the world, just like open source software has changed the world for the last decade. We'll talk about how this transformation impacts developers and changes the rules.

About the speaker

This person is speaking at this event.
Jonathan Dahl

Co-founder, Zencoder

Co-founder of Zencoder, a Y Combinator-backed startup that provides awesome video encoding as a service in the cloud. Before Zencoder, ran a Ruby on Rails development shop, blogged at, wrote a Master's thesis on philosophy and theology, and founded Tumblon, a web-based startup for parents of young children.

Next session in Texas Ballroom 4-7

11:30am Bam!: When Every Device Is Cloud-Connected by Richard Schwartz


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Jonathan Dahl at previous events

19 attendees

  • Adam DuVander
  • Bjossi
  • Cam Bevis
  • Cody Stoltman
  • Darby Frey
  • Glyn Povah
  • Jon Dahl
  • Justin Shreve
  • Magnolia Box
  • Patti Chan
  • Mark Pors
  • scottackerson
  • sermad
  • Joris Verbogt
  • Terry
  • Theba
  • toft
  • Zack Seuberling
  • Joe Roberts

21 trackers

  • Beau
  • Carson McDonald
  • Keith Chu
  • D Nemec
  • Dane Knecht
  • Sylvain Carle
  • Tim Henningsen
  • Ian MacDowell
  • James Parton
  • Kevin S Prince
  • Jon Long
  • Maurice Williams
  • Mathew Ray
  • Mark
  • Nick Parish
  • Ryan Freebern
  • Sam Bao
  • Sandra Marshall
  • Jerome Schmitt
  • TyKisha
  • Jonah Williams

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Time 11:15am11:30am CST

Date Sun 11th March 2012


Texas Ballroom 4-7, Hyatt Regency Austin

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