P-Cubed: Building a Happy, Positive Startup

A session at SXSW Interactive 2012

Saturday 10th March, 2012

11:30am to 11:45am (CST)

Smiling is more than just the result of happiness – it can actually help create happiness. And creating happiness at work is essential to building a highly successful company.

Ron Gutman, author of one of the most “Liked” TED talks of all time (the Hidden Powers of Smiling) and founder and CEO of HealthTap, discusses current research about how smiling and happiness can change lives and social situations, and are at the core of effective companies where employees love to work, and reveals methods (including creating and honoring a company Vision and Credo and shared values) for building a highly-successful, smile-filled company through a culture centered on Three-Ps: Positivity, Purpose and Priorities. These form the building blocks of innovative entrepreneurship.

By promoting, respecting, embodying and hiring for these qualities, companies are better equipped to overcome the challenges inherent in innovation (positivity), attract the right talent, supporters, and partners (strong purpose), and move faster and accomplish more (priorities) – all with happier employees.

About the speaker

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Ron Gutman

Founder/CEO, HealthTap

Next session in Texas Ballroom 4-7

11:45am [Cancelled] Rise of the Free Agent Nation


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8 attendees

  • Dana Rosenberg
  • Gustavo Diamantino
  • Gustavo Caetano
  • Henrik Berggren
  • Jeremy Howard
  • Kimberly Oberg
  • Ron Gutman
  • thong do

11 trackers

  • adilwali
  • Brian Sloane
  • Christopher Allen
  • Brian Duggan
  • Leigh Muzslay Browne
  • nataliefoster
  • Patricia Marinho
  • jeffrey martin
  • Jeff Putthoff, SJ
  • Roman Karachinsky
  • Robert Scoble

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Time 11:30am11:45am CST

Date Sat 10th March 2012


Texas Ballroom 4-7, Hyatt Regency Austin

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