LEAN STARTUP: Wisdom from Steve Blank + 'Meet the Authors' Session

A session at SXSW Interactive 2012

Saturday 10th March, 2012

12:30pm to 1:30pm (CST)

Talk by legendary startup guru Steve Blank on today's world of tech entrepreneurship, followed by an opportunity to hear from the authors of upcoming startup books.

About the speakers

This person is speaking at this event.
Patrick Vlaskovits

Author, The Entrepreneur’s Guide To Customer Development

Patrick Vlaskovits is an entrepreneur, mentor and author. He has founded two startups, serves as CMO at Drumbi and co-wrote The Entrepreneur’s Guide to Customer Development: A Cheat Sheet to The Four Steps to the Epiphany. His writing on debunking the origin of Henry Ford’s “faster horses” has been featured on Harvard Business Review, The Wall Street Journal blog and The Browser. Patrick has spoken at tech conferences nationally, including SXSW Interactive (Austin, Texas), Michigan Lean Startup Conference, Lean Startup Machine San Francisco/Chicago/New York as well as internationally, The Turing Festival (Edinburgh, Scotland), Leancamp (multiple), SVC2LX (Lisbon, Portugal). He tweets at @pv and blogs vlaskovits.com. Patrick enjoys advising (Drumbi, Chromatik) and mentoring and serves as a mentor for the 500 Startups and for The Lean Startup Machine. He organizes the Los Angeles Lean Startup Meetup which boasts almost 2,000 members. Previous speakers include Hiten Shah, Steve Blank, Eric Ries, Dave McClure, Jason Calacanis, Janice Fraser, Dave Binetti and Dan Martell. In past years, he also organized Twiistup, a well-attended tech/startup conference that celebrates the entrepreneurial and investment talent of the Los Angeles startup ecosystem. Patrick holds a Master’s in Economics (emphases in finance and econometrics) from University of California, Santa Barbara. When he has spare time, he can be found with his family usually on the beach or in the ocean either fishing, surfing or stand-up paddle surfing.

This person is speaking at this event.
Manuel Rosso

CEO, Food On The Table

This person is speaking at this event.
Steve Blank

K&S Ranch

Author: The Startup Owners Manual, Four Steps to the Epiphany
Website: www.steveblank.com
Twitter: @sgblank 8 startups in 21 years. Currently teach at Stanford, Berkeley and Columbia. I'll be speaking at:
- Startup America
Friday 3/9 2-6pm
Hilton Austin Downtown
500 E. 4th St
Salon E - TheLean Startup:
Saturday 3/10 at 1:00 - 1:45
Hilton Austin Downtown
500 E 4th Street
4th Floor, Salon C

Next session in Salon C

2pm LEAN STARTUP: Check Yo-Self Before U Wreck Yo-Self, Startup Metrics of the Masters by Joe Zadeh, Zach Nies, Aaron Batalion, Thomas Korte and Dharmesh Shah


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31 attendees

  • Shahed Khan
  • Alan Botvinick
  • Anna Dahlström
  • Austin Neudecker
  • Bryan Owens
  • Chris Bernard
  • Jabe Bloom
  • Dan Berger
  • Darby Frey
  • David Henderson
  • .CO
  • Erik Sowa
  • Ethan Kaplan
  • Evan Prodromou
  • Fred Guest
  • Gui Ambros
  • Krishna Billy Brown
  • johanna kollmann
  • kickme444
  • Mary Pratt
  • manuelrosso
  • Meghan Paul
  • Michael J. Pratt
  • Michael Crider
  • nick coronges
  • projectaquarius
  • Patrick Vlaskovits
  • seth goldstein
  • Steve Blank
  • thong do
  • Bora Celik

12 trackers

  • adilwali
  • Andrew Ward
  • angus wolf
  • Calvin Ly
  • Chris O
  • Geoffrey Brown
  • Gordon Ross
  • Kerry Rupp
  • Lora Kolodny
  • Nicholas Wang
  • Simon Willison
  • stanley stevens

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Time 12:30pm1:30pm CST

Date Sat 10th March 2012


Salon C, Hilton Austin Downtown

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Books by speaker

  • The Entrepreneur's Guide to Customer Development
  • Not All Those Who Wander Are Lost

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