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Why Would We Want To Talk To Customers Or Them To Us?

A session at Technical Communication UK 2012

  • Ian Ampleford
  • Peter Jones

Wednesday 3rd October, 2012

10:10am to 10:50am (GMT)

In 2011, ARM Technical Publications went out to talk to our external customers for the first time. We were planning the move from a traditional book-based workflow to a DITA environment and wanted to find out how our customers used our documentation and what they thought of it. We conducted a series of User and Task Analysis sessions with assistance from the Rockley Group and got input from 13 groups of engineers and managers in China, Korea, India, Japan, and the USA.

About the speakers

This person is speaking at this event.
Ian Ampleford

Director of Technical Communications for ARM Ltd

This person is speaking at this event.
Peter Jones

Technical Publications Department at ARM

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When

Time 10:10am10:50am GMT

Date Wed 3rd October 2012

Short URL

lanyrd.com/syrfw

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