Add an eventSessions at The Next Web 2012 with video
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- Coverage: Video
Wednesday 25th April 2012
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The Lean Cloud, making Enterprises succeed in an Agile World
With the murderous competition in the the attention for the customer, enterprises realize that to be successful they need to seriously step up product innovation, dramatically reduce the time to market, and significantly increase product experimentation. One of the most important tools in achieving these goals is the use of cloud computing services to free organizations from old world resource constraints and allow them to operate with the agility they to need to compete with old peers and, more importantly, with young fast moving entries into their markets. In this presentation we'll dive into how enterprises are using cloud services, what the drivers are in each vertical, what the success stories teach us and what lies ahead for IT organizations.
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The 7 hottest companies in tech according to Robert Scoble
Robert Scoble will share his 7 hot picks in tech.
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The Emerging Science of Data
by Hilary Mason
A talk on the capabilities enabled by data science as a practice and a few examples of how this might be immediately useful.
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Social Media Olympics
by Alex Huot
The upcoming London 2012 Olympic games will be the first Olympics where we can really see the power and problems of social media. What can we expect and how is the IOC dealing with this phenomena?
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The Future of Crowds
by Ross Dawson
A very big-picture perspective, ultimately looking at the formation of collective intelligence and the global brain, along the way examining the coming transformation of work, business and society as well as current emerging business models.
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New ways to harness human creativity
by Mark Randall
New ways to harness human creativity and specifically ways each TNWer can double their own mental creative power, improve their lives and ultimately change the world. The “change the world” part will involve a bold new vision for how human creative potential could be globally crowd-sourced via new web technology.
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Do, not talk!
by His Royal Highness Prince Constantijn of the Netherlands
We need more entrepreneurs; governments should create the supporting environments for them to emerge, to be successful in establishing businesses and grow them to viable enterprises. The web is the ideal context for innovative start ups, so this is where we should focus on. If Europe fails its entrepreneurs it will choke off new growth opportunity.
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Are all businesses going social?
by Andrew Keen
In this keynote Andrew Keen, author of Digital Vertigo will shed his light on what social media means for business and answer the question if all businesses will go social...
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Corporate communication in a social media world
How do the largest corporations in the world handle communications in the Social Media era? Hear it first hand from Dr Ing Herbert Heitmann, Executive Vice President of External Communications at Royal Dutch Shell.
Thursday 26th April 2012
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Opening word
by Hermione Way and Boris Veldhuijzen van Zanten
Opening visuals. Our moderators welcome you to the conference. They explain what you can expect and how to get most out of the conference.
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State of the Interwebs
Digital extremities: What happened to us world citizens over the last 12 months? How did our digital lives evolve? Did we mature? Did we stay young? Let’s take a deep dive into the digital lives of some of our fellow planet inhabitants. And for once, let’s check out the outliers, not the averages.
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Digital Dramamine
How the internet united, strengthened, and lead an unprecedented victory in Washington DC against notoriously powerful lobbying forces. Dollars and voters are the two things that get the attention of our congresspeople -- fortunately the latter triumphed to thwart SOPA & PIPA. I'll tell my story as one of the inadvertent faces of this leader-full online movement in the USA, which mirrored the battles against ACTA and its ilk throughout the world. This is far from over.
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Upload Cinema
by Dagan Cohen
Taking web videos to the big screen. Ever seen a youtube video on a 25 meter wide screen? Upload Cinema is taking the world by storm and for TNW Conference they made a selection of videos that we air throughout the conference after each break.
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The Anatomy of Social Sharing
by Hilary Mason
Based on new data, Hilary will talk about data analysis techniques, share useful things such as how ideas are shared through different social networks.
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Social Media Olympics
by Alex Huot
The upcoming London 2012 Olympic games will be the first Olympics where we can really see the power and problems of social media. What can we expect and how is the IOC dealing with this phenomena?
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New ways to harness human creativity
by Mark Randall
New ways to harness human creativity and specifically ways each TNWer can double their own mental creative power, improve their lives and ultimately change the world. The “change the world” part will involve a bold new vision for how human creative potential could be globally crowd-sourced via new web technology.
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Optimizing the Viral Loop
Christian Hernandez, Director of Platform Partnerships at Facebook will take us on a journey through local and global social connections and how global brands have been able to leverage the viral loop through the open graph reaching a crucial tipping point.
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Beyond Attention: Emotion
by Brian Wong
Brian will discuss a fundamental shift in the way brands can create a truly emotional connection with consumers and speak about mobile gaming and the power of the Aha! (achievement and winning) moment.
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The New API: Apps, Partners, Income
APIs are no longer a technical nice-to-have. Now APIs are a necessary business tool for startups to scale, much as Twitter and Facebook used theirs to reach more users. Your company wants to be on any new platform, but probably doesn't have a team that knows every last device. An API can help external development teams to bring your product to that new tablet, smart phone or TV. APIs can also speed up business development, even between startups and larger companies. With an API, partnerships become easier.
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Where’s my flying car!?!?
by Steve Keil
Entrepreneurs building businesses today need to re-evaluate how, what, and why they are doing something, what “success” in business means, how to actually build sustainability, and how to do something that matters.
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The 7 hottest companies in tech according to Robert Scoble
Robert Scoble will give his view on the hottest companies in tech at this moment.
Friday 27th April 2012
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The Sharing Economy
by Joe Gebbia
Airbnb co-founder Joe Gebbia shares his view on the newest and one of the hottest online trends: The Sharing Economy
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Keynote
by Phil Libin
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The Future of Digital
The trends we are witnessing in the current digital and branding world are already signposts for the future. With the fast development of technology and changing sociological and commercial landscapes, the future is hard to predict but easier to see where things are heading. The way people use technology and the impact on every industry vertical, presents a number of likely future trends that can help today's thinking.
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Fireside Chat
by Robin Wauters and Chad Hurley
Chad Hurley will be interviewed by Robin Wauters.
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Mobile Design: The Don Draper Method
by Dave Wiskus
Designing elegant mobile interfaces requires more than intuition and an understanding of your user’s needs. By walking through successful and rejected designs, you’ll learn what to do—and more importantly, what not to do—when creating the interface for your next top-grossing app.
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Rock star editors: How to make your company bloggable
by Ben Rooney, Martin Bryant and Robert Scoble
Join Robert Scoble, Martin Bryant (TNW), Ben Rooney (WSJ) who will share how you can pitch and contact journalists best.
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The Squeeze
The Squeeze: Lessons from the US About Internet Access
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The Future of Crowds
by Ross Dawson
This will be a very big-picture perspective, ultimately looking at the formation of collective intelligence and the global brain, along the way examining the coming transformation of work, business and society as well as current emerging business models. Basically a useful lens to look at the future of humanity, with many specific and current insights for entrepreneurs and managers.
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Hiring Your First Salesperson
by Kyle York
...And How To Not Mess It Up When You Do. Dyn Chief Revenue Officer Kyle York has seen and done it all when it comes to sales and revenue generation. Now he shares his secrets on the tipping point of when to hire your first salesperson and how to avoid disaster when you do.
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